Toby Keith's I Love This Bar & Grill in Folsom closed over New Year's, and the parent company has explained why it closed - sort of.
"The company has decided to tactically close locations in Houston, Folsom, Calif. and Newport News, Va. to evaluate and explore the marketplace for more strategic locations," said Boomtown Entertainment, in a larger press release about new Toby Keith restaurant locations.
To read between the lines, the implication is that continued operation of the Folsom wouldn't be "strategic," or probably profitable enough.
Click here to read the entire press release.
KCRA's Richard Sharp has a little more on what comes next for the location in the video above. (Hint - it's not going to be a restaurant.
H/T to the Sac Biz Journal's Sonya Sorich for spotting the press release.
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